To design, engineer and manufacture superior quality professional audio products.
Top Crown Studio (TCS) will capitalize on the growing entertainment market across the world through the production and promotion of high quality entertainment. Located in Lagos Nigeria,TCS will own and control the masters (master copies), copyrights and licenses of its product, which will enable REC to create immediate revenue streams while growing its music catalog into a multi-million Naira asset.
PROFESSIONALISM & CREATIVITY
Our goal is to make your recording experience a pleasant and easy one in an atmosphere devoted
PURPOSE : TMC Recording Studio is a full service, state-of-the-art audio production facility located in Lagos, Nigeria.
PEOPLE : From our internal management team to the incredible pool of Nashville’s industry leading musicians, we are committed to a Spirit of Excellence in every aspect of your production.
EXPERIENCE : Our approach is to meet you where you’re at professionally and provide you with the help and resources you need in the best possible environment for your creative process.
The strength of TCS’s management team is derived from the blend of experience, creativity, savvy and energy. The following individuals who occupy key positions within TCS are dedicated and prepared to ensure TCS’s success and profitability.
MARKETING / PROMOTION STRATEGY
it is crucial to ensure the visibility of each project. The financial success of an album can be guaranteed through the establishment of proper marketing and promotion budgets.
The financial success of an album can be guaranteed through the establishment of proper marketing and promotion budgets. However, without the Naira necessary “to win” success is a “crap shoot.” With properly established budgets, Top Crown Studio (TCS) will generate large streams of profits from each of its projects.
Despite the fact that radio no longer possesses the sole influence on record sales, sharing the spotlight now with video resources, it is still a heavyweight medium forrecord promotion.
With so many changes occurring in the radio/video industries – the sale of radio stations for tens of millions of dollars, for instance, along with the fragmentation of radio formats and escalating success of video, promoters have been forced to realize that they are in a business and must therefore approach their jobs in a far more business-like manner than is traditional. Promoters are now more concerned about the facts and figures rather than simply trying to impress program directors with the great new song they have to offer.
Major record labels utilize both in-house and independent promoters to assist in the effort to maximize the airplay of a new song or album. An in-house radio promotion staff makes financial sense assuming the company maintains a steady and consistent release schedule to a specific genre or radio format. Personal relationships with radio station format directors is the name of the game in this arena. Bombarded by new song and album releases each month, program directors are inclined to assist those with who they are familiar and friendly.
Top Crown Studio will utilize the services of outside radio promoters. Known as independents, these promoters have established networks and relationships with radio station program directors. Most independents position themselves and focus within a specific music genre.
Top Crown Studio has created a network of independents who will be hired to interface with radio stations. Specifically, Reed Music will create and design goal oriented and incentive based contracts with independent promoters. Measurable criteria will include some of the following: peak chart position obtained, number of weeks on the charts on which a specified position was obtained.
Top Crown Studio’s independent promoters will focus their efforts and attention on reporting stations. A reporting station is one that trade papers/magazines and tip sheet publishers telephone each week to learn which recordings were and are planned to be programmed. This information is gathered and tabulated from all around the world. It is presented to the public in the form of a chart which shows such information as current chart position, previous chart position, artist, record label, etc.
The majority of the TCS projects will be produced at TCS Recordings, in Lagos. A million Naira facility, the quality of TCS’s equipment, the architecture of the studio and its atmosphere are conducive to creating the highest quality projects in a cost and time effective manner. By pre-purchasing large blocks of studio time.
TCS will utilize a variety of independent record producers for the studio production of its projects. Producers will be hired on a per project basis. These producers will be paid up-front fees and will also receive royalties (3%) from unit sales. Networks of producers are available to TCS for the specific genre of music.
In response to the growing popularity and necessity for a presence on the Internet, TCS has created and designed a web presence for itself. Utilizing the latest web site technology, TCS’s web site (Top Crown Music) will be intended to advertise the company, announce and advertise new releases, sell company products and merchandise and offer e-mail communication. Furthermore, utilizing the latest technology, visitors to the web site will be able to sample music clips from TCS’s artists.
Furthermore, TCS will create space on its web site for each artist signed to the company. Allowing for increased public exposure, the public will be able to learn more about the artist or group. Additionally, space will be provided to promote chosen non-profit organizations and charities through our electronic medium.
This department has broad responsibilities, which include talent search, contract negotiation, interim artist management and development (unless the artist has other management), tour support and publicity.
TCS will employ an outside promotional staff to seek the greatest possible exposure for artists and products through radio and video air play. Representatives deliver new products to radio stations and closely monitor their play lists to see if their song is being played. The same approach is taken with regard to video outlets. A large part of the success of a record is predicated upon the amount of radio air play it receives. The competition is fierce. As such, a record should not be randomly promoted to radio stations.
Audio Recording ( Digital & Analogue ) Productions.
Commercial Jingle Productions.
Hi Quality Mixing & Mastering For All Kind of Songs.
Affordable Live Bands For All Kinds Of Occasions & Events.
High Quality , Colorful Lighting Equipment For Stages & Halls Decoration.
Event Planner & Colorful Decorations Best For The Events.